Looking for some inspiration on how to live a healthy lifestyle? Or maybe you are a brand hunting for a large group audience interested in lifestyle influencers?
In this article, we’re going to discuss the best lifestyle influencers on Instagram from African to American influencers! These individuals are not only talented at taking pictures, but they also know how to mix fashion with function to create stylish and comfortable outfits that will help you stay on track.
So, look and see which of these influencers inspire you the most!
Top Instagram Female Lifestyle Influencers
First, you may wonder what type of influencers are considered lifestyle influencers. Generally, they range widely from beauty and style to health, food, and daily workouts. Here are must-follow Instagram lifestyle influencers on our list.
1. Amrah (@thebeautyelite)
- Followers: 234K
- Engagement Rate: 0.15%
- Nationality: Pakistani and Swiss
Amrah, the lifestyle blogger and influencer on Instagram (@thebeautyelite). She is of Pakistani and Swiss descent, which she embraces and shares with her audience. Currently, she resides in New York City, where she documents her skincare journey and beauty adventures as an “English girl” living there
Her Instagram account features a lot of content about cosmetic products and skincare routines to make makeup easy. We can call her a beauty and makeup influencer too.
2. Jelena Morkuniene (@lenalenaxx)
- Followers: 225K
- Engagement Rate: 0.16%
- Nationality: Lithuanian
Model, fashion lover, artist, and aesthetic practitioner, these characteristics have made Jelena Morkuniene (@lenalenaxx) one of the perfect lifestyle influencers and Instagram models in Dublin.
Morkuniene is a qualified aesthetic practitioner who offers treatments such as dermal fillers, lip augmentation, nasolabial folds, and Profhilo. She actively engages with her audience through comments and interactive content like Q&As, which helps foster a sense of community among her followers.
3. Colleen (@colleen.travels)
- Followers: 354K
- Engagement Rate: 0.53%
- Nationality: American
Colleen is an American influencer with a passion for traveling. As one of the leading lifestyle influencers in the U.S., she shares insights into her road trips and living in different parts of this vast continent.
That’s why we can also call her a travel influencer who documents her journeys around the world, providing inspiration and practical tips for fellow travelers.
4. Ally Yost (@ally_yost)
- Followers: 721K
- Engagement Rate: 5.57%
- Nationality: American
If you are looking for someone who lives, eats, drinks, and even strolls in the city with style, Ally Yost is one of the top lifestyle influencers on Instagram with 721K followers who knows what is in at the moment. She often shares motivational messages that resonate with her audience, fostering a positive atmosphere.
5. bloggerlooksnyc (@bloggerlooksnyc)
- Followers: 19K
- Engagement Rate: 10.46%
- Nationality: American
Bloggerlooksnyc has 19K followers and is a well-known lifestyle blogger in NYC. As a micro-influencer, she is a great choice for collaborations. Her IG account is filled with photos of her trip and its engagement rate levels above 10%.
Top 5 black Lifestyle Influencers
Take a look at our list of top black lifestyle influencers on Instagram.
1. Rashad Little (@Mrrlittle)
- Followers: 716K
- Engagement Rate: 1.62%
- Nationality: American
Rashad is one of Instagram’s top black influencers with over 700K followers on Instagram. His Instagram is filled with posts on fashion, fitness, and routines.
Rashad Little gained significant attention for his “Monochromatic Man” trend on TikTok, where he showcased outfits that changed with each snap of his fingers. This trend was set to a remix of the song “The King’s Affirmation” by Iniko. So, we can also put him on the list of top black TikTokers.
2. Mike Edwards (@Aireyys)
- Followers: 1.5M
- Engagement Rate: 1.45%
- Nationality: British
Black lifestyle influencer Mike Edwards has used his social media channels to share his unique perspective on style, fitness, and culture. He frequently promotes black-owned businesses on his Instagram feed.
Mike is a two-time Nigerian high jump champion and has represented both Britain and Nigeria in athletics. In addition to his athletics, he’s running his own cigar business called Aireyys.
This venture is notable as it is Britain’s first black-owned cigar line. He has expressed a passion for cigar making and has integrated this business with his athletic career by promoting it alongside his sporting achievements.
3. Simhle Plaatjies (@simhle)
- Followers: 86.1K
- Engagement Rate: 1.40%
- Nationality: African
One of the most well-liked black lifestyle influencers on social media is Simhle Plaatjies. Her work on Instagram, concentrates on fashion, beauty, health, and fitness.
Simhle is known for her positive attitude and inspiring content, which also makes her a great health influencer. She frequently publishes videos about loving oneself and overcoming challenges.
4. Siyanda Bani (@siyabunny)
- Followers: 404K
- Engagement Rate: 0.60%
- Nationality: South African
With over 404K followers, Siyanda Bani is one of the top black lifestyle influencers, known for her stylish looks. Besides sharing her styles, Siyanda also offers advice on topics ranging from travel to fashion and beauty.
Siyanda is a skilled digital brand strategist as well as a talented content creator. She could be a fantastic macro influencer to collaborate with.
5. Lizeka Makala (@lillylizcat94)
- Followers: 132K
- Engagement Rate: 1.02%
- Nationality: South African
Anyone looking for inspiration and authenticity should follow Lizeka’s account, as she shares everything from fashion and beauty advice to her daily life.
Lizeka is a graduate of Biomedical Technology and holds a degree in Pharmacy (BPharm), reflecting her academic achievements alongside her social media presence.
Top 5 Male Lifestyle Influencers
Take a look at our list of the top 5 male lifestyle influencers on Instagram:
1. Ricky Lucky (@rickyluckyone)
- Followers: 125K
- Engagement Rate: 14.57%
- Nationality: Chinese
Ricky Lucky is among the best lifestyle Instagram influencers from Jakarta. By posting information about food, fashion, fitness, and health.
Ricky is also known for his athletic abilities, particularly in basketball and tennis. His approach to living a healthy and stylish life has inspired many of his followers to do the same.
2. Alex Stead (@alex_stead)
- Followers: 1.1M
- Engagement Rate: 0.49%
- Nationality: British
Alex Stead is another male lifestyle influencer on Instagram with more than 1.1 million followers. He lives in London and as a famous British influencer frequently publishes posts about travel and nature. Because of his distinctive and trendy aesthetic, brands frequently work with Alex to market their product.
3. Mohammad Alsabbagh (@sabbaggh)
- Followers: 1.2M
- Engagement Rate: 1.94%
- Nationality: Jordanian
Mohammad Alsabbagh is regarded as one of the top lifestyle Instagram influencers whose Instagram is filled with images and videos related to fashion, travel, and lifestyle.
He has traveled extensively, visiting places like Bali, Morocco, and Kenya. His global adventures are a significant aspect of his content, showcasing different cultures and experiences.
4. Reed Woehrle (@reedwoehrle)
- Followers: 564K
- Engagement Rate: 5.16%
- Nationality: American
One of the male Instagram lifestyle influencers is Reed Woehrle. He is active on TikTok and Snapchat and has more than 564k fans on Instagram. He is mainly active in the fashion field, but he often shares photos and videos of his daily life as well.
Reed is known for his engaging content that includes selfies, lip-syncs, and comedic scenarios often enhanced with word bubbles. He began dating Jessika the Prankster (popular fitness influencer) in July 2023. The couple surprised fans with their marriage announcement in October 2024, sharing that they were “JUST MARRIED” through social media posts.
5. Aaron Fowkes (@aaron_fowkes)
- Followers: 609K
- Engagement Rate: 5.16%
- Nationality: British
One of the notable male lifestyle influencers on YouTube and Instagram is Aaron Fowkes. He gained recognition on TV reality shows such as Undercover Girlfriends season 2, Make or Break?, and Dress to Impress
He is known for his fashion and funny posts and often shares TikTok videos that he makes. Aaron is based in London. Moreover, He is a model and a photographer on Instagram, showcasing his work on his Instagram account, Urban Shotz.
Conclusion
There are many great lifestyle influencers on Instagram to follow for inspiration. By following these accounts, you can learn about new trends, or become the new ones. If you are a brand, they will be the best partners to reach the right audience.
FAQs
1- Who Is The Best Lifestyle Blogger?
If you’re looking for life inspiration, the lifestyle blogs listed below can offer great tips about food, travel, and everything in between.
– Thebeautyelite
– Lenalenaxx
– gjgunit
2- What Is a Lifestyle Account on Instagram?
A lifestyle account is a digital social media account that chronicles the owner’s daily activities and hobbies. A lifestyle Instagrammer publishes content that is motivated by his or her daily activities and hobbies. They share photos and content related to their location, stage of life, behaviors, and experiences.
